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New Balenciaga Bag Is A ‘Packet Of Lay’s Chips’, Costs Rs 1.4 Lakh

On October 3, Lay’s shared Balenciaga’s runway looks on its Instagram page.


A bag that looks like a packet of Lays chips, but made of leather, from the Spanish luxury fashion house Balenciaga, has been popular on the internet.

It takes a while for you to let the price of the bag sink in.

Page Six quoted a Hypebeast report as saying the bag will cost around $1,800.

It translates to INR 1.40,000 – yes, more than 1 lakh 40 thousand rupees!

PepsiCo and Balenciaga’s creative designer Demna collaborated on a line of bags similar to Lay’s chip packets, Page Six said. The delectable bags debuted at the recently concluded Paris Fashion Week.

Usually, the chips pack costs about $4 in the US (in India, a Lays pack ranges between INR 10 and 60).

On October 3, Lay’s shared Balenciaga’s runway looks on its Instagram page.

According to Page Six, fans of the chips lamented the fact that the Flamin’ Hot variety was reportedly sold out in many stores and that the deluxe bag comes without chips.

Balenciaga is known all over the world for its eccentric accessories and crazy designs. Even Kim Kardashian is a big fan of the fashion house.

Recently, the company also sold the “world’s most expensive garbage bag” for $1,790. If we convert that to Indian rupees, it would be close to INR 1.47.00 (according to the current exchange rate).

(Except for the headline, this story has not been edited by NDTV staff and has been published from a syndicated feed.)

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