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Flipkart’s ‘The Big Billion Days’ for kiranas, small businesses; sale begins from 23 September across 28 stores, online channels

Flipkart Group, owned by the B2B digital marketplace Flipkart Wholesale, is kicking off a sales event for Kirana members across all 28 stores and online channels from Sept. 23 to 30 as part of The Big Billion Days (TBBD), the company said in a press release. .

Leveraging Flipkart Group’s strong technology and supply chain infrastructure, Flipkart Wholesale is facilitating the growth of Kiranas and MSMEs and the collective development of the entire ecosystem, the release said.

The homegrown platform has launched sales with the slogan “Iss SALE Ke Aage Sab Fail,” the release said.

The sales event aims to extend the benefits of TBBD to small retailers and kirana members by giving them the opportunity to save more and increase profits.

This allows members to take advantage of exciting offers and deals spanning a wide range of products and categories, including staples, confectionery, beverages and others, depicted by the slogan ‘Dumdaar Offers Aur Shaandar Daam’, the release said.

The company has also launched a prize scheme for this based on the quiz competition with selected members and the number of transactions.

“More than 100 members will have the chance to win exciting prizes such as a car, an iPhone, gold coins and vouchers,” the press release said.

“The Big Billion Days offers incredible value to consumers. We are all set to further drive growth and value for our Kirana members as they prepare for the holiday season. This initiative is a step towards our commitment to bring benefits and value to Bharat’s retailers while strengthening their operations and value proposition. With our constant pursuit of empowering them to grow their business, we will continue our efforts to make their lives easier and businesses more profitable,” said Koteshwar LN, Business Head of Flipkart Wholesale.

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As part of the event, members have several options to take advantage of significant savings through attractive offers ranging from Flash Sale, Dhamaka Deals, Cat Level Basket Offer, Brand Bill Busters and so on. Flipkart Wholesale will spread the revelry beyond TBBD by bringing a range of incredible offers and deals as part of its Diwali sale for its B2B members, the release said.


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