Tuesday, February 7, 2023
HomeEntertainmentEXCLUSIVE: Aryan Khan launches a luxury brand; Promises uncompromised focus on quality

EXCLUSIVE: Aryan Khan launches a luxury brand; Promises uncompromised focus on quality

Earlier last week, Aryan Khan confirmed that he will be making his debut as a writer and director with a direct-to-digital series produced by Red Chillies Entertainment. The project will start in early 2023 for a leading platform. Father Shah Rukh Khan te passed on his best wishes to Aryan before embarking on a new journey of direction. And now, Pinkvilla has exclusively learned that Aryan Khan and co-founders, Bunty Singh and Leti Blagoeva, have marked their entry into the luxury lifestyle business by unveiling D’YAVOL, this passion project.

Aryan Khan becomes an entrepreneur

The three entrepreneurs strive to provide consumers with the best global experiences and authentic products in fashion, beverages and exclusive events. Commenting on the launch, Aryan Khan said: “My two close friends and I have worked relentlessly over the past five years to bring this global lifestyle collective to life. D’YAVOL delivers a disruptive aesthetic backed by an uncompromising focus on quality and craftsmanship, showcasing the best the world has to offer to discerning consumers.”

D’YAVOL will be launching a series of exciting launches in the coming months, starting with a premium drink brought to consumers in partnership with AB InBev India, followed closely by the unveiling of a limited-edition capsule apparel collection. In 2023 and beyond, the brand will expand their reach with a number of luxury lifestyle products.

Upcoming movies from Red Chillies

Speaking of Aryan Khan, he is currently in preparation mode for his directorial debut with Red Chillies. The banner, on the other hand, is also simultaneously working on two tentpole attractions of 2023 – the Atlee-directed Jawan and Rajkumar Hirani’s director Dunki – both of which are directed by Shah Rukh Khan. The two films are scheduled for a June and December 2023 release in theaters. Stay tuned to Pinkvilla for more updates.

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READ ALSO: Aryan Khan confirms his debut as a writer and not an actor; Shah Rukh Khan has an EPIC response



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